GOLD DEER BEER

Initial design sketches:

Final designs

The brief

GOLD DEER BEER was a self-initiated project. I designed the primary and secondary logos as well as mock-ups of how the posters would appear in public. The primary goal for this project was to create a brand which captures the audience and stands out from other brands currently on the market.

Main objectives

The primary goal for this project was to create a brand which captures the audience and stands out from other brands currently on the market.
Limit the use of primary colours to two.
Create an eye-catching logo and design.

Techniques, tools and process used

Adobe Illustrator
Adobe Photoshop